Waylaid Dialectic

October 5, 2010

It Feels Good to do Good

Filed under: Social Justice — terence @ 7:55 am
Tags: ,

From the latest NBER email…

Prosocial Spending and Well-Being: Cross-Cultural Evidence for a Psychological Universal

Lara B. Aknin, Christopher P. Barrington-Leigh, Elizabeth W. Dunn, John F. Helliwell, Robert Biswas-Diener, Imelda Kemeza, Paul Nyende, Claire E. Ashton-James, Michael I. Norton

NBER Working Paper No. 16415

Issued in September 2010

NBER Program(s):   PE   POL

This research provides the first support for a possible psychological universal: human beings around the world derive emotional benefits from using their financial resources to help others (prosocial spending). Analyzing survey data from 136 countries, we show that prosocial spending is consistently associated with greater happiness. To test for causality, we conduct experiments within two very different countries (Canada and Uganda) and show that spending money on others has a consistent, causal impact on happiness. In contrast to traditional economic thought—which places self-interest as the guiding principle of human motivation—our findings suggest that the reward experienced from helping others may be deeply ingrained in human nature, emerging in diverse cultural and economic contexts.

Gated Link; Related and ungated, I think, article in Science Mag

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